William Hill review
WilliamHILL

New customer offer

William Hill New Customer Offer: Full Guide

New-customer promotions are sequences, not instant discounts. For William Hill, registration, deposit, qualifying bet and reward use each have separate conditions.

By The Betting Bonus TeamSources reviewed

The sequence

The published headline in our current record is Bet £10, Get £30 in Free Bets. Start by checking that the promotion is displayed for your account before depositing.

  • Read eligibility and location rules
  • Confirm the £10 minimum deposit
  • Check min odds 1/2 (1.50)
  • Note the qualifying and reward expiry dates

Qualifying bet details

18+. New UK customers only. First deposit of £10+, then place a £10 single bet from main balance at odds of 1/2 (1.50)+ on any sports market (excluding Virtuals). £30 in Free Bets credited as 3 x £10 after qualifying bet settles. Free Bets valid on any sports market (excl. Virtuals), expire in 7 days, non-withdrawable and must be used in full (£10 each). Deposits via PayPal, Neosurf, Paysafe, Apple Pay, NETELLER, Skrill, ecoPayz, Kalibra/Postpay and WH PLUS Card excluded. One per customer. Full T&Cs apply. begambleaware.org. #ad

Do not assume an accumulator, cashed-out selection, enhanced-price market or e-wallet deposit will qualify unless the current terms say so.

Using the reward

The reward expiry must be confirmed in the live terms after it is credited.

Promotional credit is not cash: the stake is normally excluded from returns and cannot itself be withdrawn.

Sources checked

Operator-owned information reviewed 1 August 2026. Product pages and terms can change.

William Hill New customer offer FAQ